“I always start a new project thinking about how I want someone to feel”.
Your beautiful products are a staple in both my morning and evening routine (especially the calm ritual spray!). What rituals do you have for yourself, and how do these rituals contribute to your sense of self?
I’m so happy to hear you have your own daily rituals! For my morning ritual I make a pot of tea, light a stick of incense, write three things I’m grateful for & meditate. And before bed I light my diffuser, write three things I enjoyed in the day and read Jeff Kober’s ‘daily thought’ email. Both rituals are quick and simple but I always feel better for doing them. I think rituals are one of the keys to happiness, they act as touchstones in our day & bring a sense of ceremony to our life.
Bodha is “a collection of therapeutic perfumery products for you and your home. Bringing together the science of aromatherapy & the art of perfumery”. Can you tell me more about the process of developing product for Bodha, and the considerations taken when creating new scents?
I always start a new project thinking about how I want someone to feel. Because I came from an aromatherapy background and then went to perfume school my approach is therapeutic first & perfume structure second. I begin by mapping out the raw materials with the qualities I need, then I sketch out the structure in terms of base, heart and top notes. Making a beautiful scent is quite technical and because we only work with natural materials sourcing is a huge part of the work.
Your website and products are exquisitely designed, can you tell me a little about Bodha’s approach to design and what brought you to this look and feel?
Thank-you! I’m super lucky to be married to an amazing designer Fredericus L’Ami who does all of our branding, packaging & photography. From a design perspective we’re always trying to do two things; bring to life the feeling ‘come back to yourself’ and make something so beautiful you’ll be inspired to use it everyday.
I love the mantra “Come back to yourself”. What inspired this phrase and how does Bodha look to explore this?
The concept of ‘coming back to yourself’ is the whole reason we started Bodha. I believe we’re all looking for ways to tune out of the noise and reconnect with ourselves & our inner voice. We’re so much more powerful & intuitive than we realise, it’s simply we often can’t hear ourselves. Taking a moment every day to reconnect with yourself is the most important thing you can do for yourself, the ones you love & the world around you.
What’s on your bedside table right now?
Books, my gratitude journal, incense, a diffuser & a hand-cream I’m working on.
What are you reading right now?
Motherhood by Sheila Heti, Gifts from The Sea by Anne Morrow Lindberg (I’ve read this so many times), and To Bless the Space Between Us by John O’Donohue.
I’d love to know a woman who inspires you.
Krista Tippett, the founder & host of On Being. I love this podcast so much & Barack Obama awarded her the National Humanities Medal - need I say more!
Learn more about Emily L’Ami